Warehouse-native analytics

Ask your product a question.

Lumen replies in plain English — with the chart, the segment, and the why. No SQL queue. No dashboard that went stale last quarter.

Trusted by product teams at

Northwind
Parcel
Fern
Kepler
Harbor
Atlas

Ask Lumen

Warehouse · live

Activation

−11.4% this week

Activation fell after Tuesday’s onboarding copy change. New users from paid search dropped hardest — 18% fewer completed the first project.

Sourced from events.signup → events.project_created, last 14 days.

How it works

From warehouse to an answer you can ship.

Lumen sits on the data you already have. The work is naming what matters, then asking — not waiting on a queue.

01
Connect the warehouse
Point Lumen at BigQuery, Snowflake, or Redshift. Your events stay put — Lumen queries them in place.
02
Name the metrics once
Activation, revenue, churn: one definition, shared. Every answer cites the same catalog.
03
Ask in the language you use
Type a question. Get a sourced answer in seconds — then drop it in Slack, Linear, or the doc.

Plain-English answers

Ask why activation dropped. Lumen returns the chart, the segment, and a sentence you can paste into standup.

Warehouse-native

No copy of production data. Queries run against the warehouse you already trust, with the permissions you already have.

Shared metric catalog

One definition of “activated.” Product, growth, and finance stop arguing about whose dashboard is right.

Shifts, not snapshots

Lumen watches the metrics you named and flags the move before the weekly review. Quiet when nothing changed.

Funnels without SQL

Build retention, funnels, and cohorts from the catalog. Save the view. Share the link. Skip the ticket.

Alerts where you work

Thresholds and anomalies land in Slack or Linear with the same evidence you would have asked for by hand.

Pricing

Start free. Grow when the questions don’t stop.

Starter

For a single team proving the motion.

$0/ mo

No card required

Start free

1 workspace
5 questions per day
Core metric catalog
BigQuery & Snowflake
Email support

Growth

Most chosen

For product orgs that live in the numbers.

$63/ mo

Billed annually

Start Growth

Unlimited questions
10 seats included
Funnels, retention, cohorts
Slack & Linear alerts
Shared saved views

Scale

For companies with a warehouse of record.

Let’s talk

Custom terms, annual contracts

Talk to us

SSO & SCIM
Warehouse SLAs
Custom connectors
Dedicated CSM
Audit log & DPA

Growth is a live subscription. Cards are charged through Whop and the money lands in your Lumen seller balance — withdraw it to your bank from there. Starter stays free.

Stories

Teams that stopped waiting on the data queue.

We used to wait two days for a funnel. Now the PM asks Lumen in standup and we decide before coffee gets cold.

Maya ChenHead of Product, Northwind

The catalog ended the argument. Finance, growth, and product finally mean the same thing when they say “activated.”

Jordan HaleFounder, Parcel

Lumen flagged a paid-search drop the morning it happened. That one alert paid for the year.

Priya ShahGrowth lead, Fern